The surface between the corners
The design that cannot see a curve
A two-level factorial has every run at a corner, where every squared term equals one — so the column that would estimate curvature is a copy of the intercept, and the design has no information about it at all. A few runs at the centre buy one number back, and only one.
Walking up the gradient
The fitted gradient is wrong by an angle with a closed form, σ/(|β|√N), and what that angle costs is its squared cosine — twelve per cent at twenty degrees. What costs a third of the gain is not the direction at all. It is deciding where to stop.
Three levels, and the ring where the design says the same thing
A central composite design puts its axial runs at ±α, and α is not a matter of taste. At F to the quarter the prediction variance depends only on how far a point is from the centre and not at all on which direction it lies in — a property with no simulation in it, exact or absent.
The optimum is a ratio, and its interval is sometimes the whole line
The best setting is −b₁/2b₂: a ratio of two estimates whose denominator is a curvature the design can often barely see. The delta method reports a finite interval every time and covers 68.8% where the curvature is weak; Fieller's set covers 95% and says so by being unbounded.
The sign the curvature has
A fitted surface reports a maximum, a minimum or a saddle, and the report is a comparison of two estimated eigenvalues against zero. At a true second eigenvalue of −0.25 the fit calls a genuine maximum a saddle on 26.4% of studies, and at +0.25 it calls a genuine saddle a maximum on 25.1%.
When the best setting is outside the region
On a flat surface at twice the noise the fitted optimum lands outside the experimental region on 24.9% of studies and more than three coded units out on 11.8%. The answer is a ridge — the best setting at each radius, with a closed form — and the two obvious rules for using it turn out to be within four per cent of each other.
The run that confirms it
The setting a response-surface analysis recommends was chosen because the fitted surface was highest there, so the height the fit predicts at it is a maximum over a random field. At twice the noise the fit predicts 0.858 more than is there — 0.72 of the prediction's own standard error — and the gap is not noise, it is the selection.